What SEO and Marketing Automation Can Do For You!

Professional Graphic Design Houston Texas

Houston TX is becoming a hub for graphic design services offering small start-up businesses and large known companies top-quality graphic design to market their names successfully online. An online presence can make or break the interest in your business. First impressions matter. Don’t have a scrappy outdated website. Hire professional graphic design services who understand the importance of web design and marketing automation techniques sure to boost your business and its website rankings.

SEO and Organic Search Rankings

Facts don’t lie. Just over 50% of website traffic is the result of organic searching while 10% is from a paid search. A paid search is giving some of your business’ money to a search engine so your business website pops up in searches. By percent, it doesn’t look all that effective. To contrast a paid search, an organic search is how Uncle Joe finds the perfect wax for his handle bar mustache when he types “mustache wax” into the search engine. Organic traffic generates about 40% of a websites’ revenue. Keywords, it’s all about the keywords. The key is to invest in SEO and an SEO company that can provide strategic SEO services.

Let’s say Uncle Joe is a General in the Army. When his mustache is primed and ready, he needs strategic planning and tactical finesse to win his battle. An up and coming business needs the same.

An attractive web design is the plan. SEO content serves as the competitive tactics needed for your business to win the website battle against your competitors. Graphic design services can provide SEO options to optimize the content on your website. This is written content that is designed to think like the consumers you are trying to target. It uses specific keywords they are likely to search and sneaks them into content as often as possible so organic searches will flag down your website instead of the enemies. Investing in SEO is a solid tactic to increase your organic search rankings.

Marketing Automation

Automated marketing gives a whopping return of 800% for each dollar spent. You read that number right. According to Gartner Research, businesses that employed marketing automation increased revenue by 10% in under 9 months. Graphic design services can provide help with designing marketing automation. This is software that helps your business efficiently interact better with customers. The software can be designed to target certain customers and purchases through the use of e-mails. This helps personalize the experience with the customer by thanking them for their business thus strengthening the relationship between the customer and you.

E-mails also allow the business a chance to advertise other products the customer might be interested in. For example, after Uncle Joe receives his mustache wax, he may receive an e-mail thanking him for his purchase. A couple days later, automated marketing could send him another e-mail enlightening him to the other available mustache accessories he might be interested in. Maybe a fine toothed mustache comb or perhaps wax that is resistant to extreme heat? After all, Houston TX summers can be quite unbearable.

When looking for help in website design and development, try out the organic search method with keyword: graphic design Houston TX. You might just find graphic design services willing to assist in SEO services along with that personalized interaction from marketing automation!

Request more info from us!

Let Edgewater get you started down the road to digital success
Get Started